MYRIAM, CLMBBDO Agency Avenir, the poster that keeps its promises, 1982 Three offsets. Uncoated. Printed by Agence CLMBBDO. 33 x 45 cm Just ten years ago, billboards were still rented by the fortnight! This campaign heralded a veritable revolution: it was now possible to rent a site three times in one week. This enabled the French billboard industry to maintain historic levels of prosperity... Young Myriam's surprise striptease was equal to the challenge.